Tag: Augmented reality

Briefing: Augmented reality

It’s reality magnified. How augmenting our experiences of the world around us can bring industries unexpected benefits.

Forbes.com: The promise of mixed reality

Tech companies large and small are augmenting real-world experiences with virtual layers to retrain the human brain.

AR: Bridging the digital and physical (infographic)

Augmented reality has the potential to profoundly alter how we interact with the world and one another.

2017 Global Digital IQ Survey: Augmented reality

See who’s investing in the technology and why.

The rise of robotics and AI (an interactive timeline)

Fueled by advances in computing power and connectivity, the fields of robotics and artificial intelligence have grown rapidly.

Why human hands are the gateway to augmented reality

Michael Buckwald of Leap Motion explains why the future of augmented reality interfaces is pointing, not clicking.

Toward natural interfaces

Barry Po of NGRAIN forecasts how authoring solutions will redefine augmented reality interfaces in the future.

The secrets in your eyes

Sune Alstrup Johansen of The Eye Tribe discusses how eye tracking will soon become an essential interface for AR devices.

The enterprise potential of augmented reality

Paul Davies of Boeing shares the augmented reality projects in progress at Boeing, the lessons they have learned, and the benefits they expect.

Augmented reality: A catalyst for the coming cognitive revolution

Augmented reality can extend humans’ cognitive potential, reduce cognitive burden, and provide a new view to business operations.

Making augmented reality enterprise ready

Christine Perey of the AREA organization shares the efforts underway to expand the potential and adoption of augmented reality solutions.

Image quality is vital to transform smartglasses into workglasses

John Haddick of ODG explains why the company prioritizes image quality over other tradeoffs for its smartglasses.

Changing the economics of smartglasses

Sumanta Talukdar shares how a new optics design opens up optical components to new manufacturing techniques and lower prices.

Augmented reality will empower more than 110 million deskless workers

Ketan Joshi of Atheer shares how the smartglasses form factor will bring the digital revolution to the deskless workforce.

3D: The next horizon for AR authoring

Andy Gstoll of Wikitude describes the opportunities and challenges of working with 3-D content in augmented reality applications.

3-D interior maps are essential to expand AR capabilities

Amir Rubin of Paracosm describes how 3-D models and maps of work environments will expand augmented reality capabilities and solutions.

3-D capabilities that are shaping the future of augmented reality

Innovations across 3D perception, 3D modeling, 3D mapping, and 3D display will bring augmented reality solutions to the 3D physical world.

The foresight that saved Pokémon Go

What you can learn from Pokémon Go: Be prepared for massive success so you can scale to match customer demand.

Say goodbye to your mouse

The journey to creating human-computer interfaces for 3D spaces is only beginning, and it promises to be an exciting ride.

How will people create content for augmented reality?

Augmented reality content creation is expected to become easier as 3-D tracking and authoring capabilities are integrated into a seamless environment.

How will people interact with augmented reality?

Advancements in gesture, motion, and eye tracking lay the groundwork for natural interaction methods that aid in the success of augmented reality.

Beyond entertainment…Virtual and augmented reality find new home

VR/AR is being used as an advanced manufacturing technology tool – just like robotics, 3D printing, and the Internet of Things.

Breakthroughs in optics that are reshaping augmented reality

New methods, low-cost manufacturing processes, and adapting to human perceptual capabilities are contributing to better performance for optical systems.

The road ahead for augmented reality

Advancements in optical performance, 3-D capabilities, and new interaction methods will define the success of the smartglasses market.

Is augmented reality opening a new productivity frontier?

A look at some companies that are using augmented reality to boost productivity-and what AR advances might mean for you.

4 trends spotted at Mobile World Congress

Four trends spotted at Mobile World Congress 2016-and what they might mean for your organization.

Exploring the possibilities of virtual reality across industries

Six industries that can benefit from virtual reality applications—will your business be prepared?

Manufacturers are putting virtual reality to work…and in surprising ways

Virtual and augmented reality are helping manufacturers innovate in ways we could have never imagined.

Contacts

Chris Curran

Principal and Chief Technologist, PwC US Tel: +1 (214) 754 5055 Email

Vicki Huff Eckert

Global New Business & Innovation Leader Tel: +1 (650) 387 4956 Email

Mark McCaffrey

US Technology, Media and Telecommunications (TMT) Leader Tel: +1 (408) 817 4199 Email